Product Research Lead
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.
D.R. Horton, Inc. is currently looking for a Product Research Lead. The right candidate will perform various accounting or finance functions with limited supervision by being able to identify issues, research, develop solutions and implement such solutions.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Lead user research initiatives to identify customer needs, behaviors, motivations, and pain points across digital products and marketing experiences
Design and execute qualitative and quantitative research methodologies, including interviews, surveys, usability studies, journey mapping, and behavioral analysis
Synthesize research findings into actionable insights that inform product strategy, feature prioritization, and experience design decisions
Partner with Product Managers, Designers, Marketing teams, and business stakeholders to define research objectives and evaluate proposed solutions
Develop customer personas, user segments, and journey frameworks that support product development and marketing initiatives
Analyze customer feedback, usage data, market trends, and competitive insights to identify opportunities for product and experience enhancements
Establish research standards, frameworks, and best practices to ensure consistency and reliability across research activities
Present findings and recommendations to leadership and cross-functional teams through reports, workshops, and stakeholder presentations
Maintain a centralized repository of research findings, customer insights, and experience recommendations
Evaluate emerging research tools, methodologies, and technologies to enhance organizational research capabilities
Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
Ability to travel overnight
Education and/or Experience
Bachelor's degree in Human-Computer Interaction, Psychology, Marketing Research, User Experience, Business, or a related field
Five (5) years of experience in user research, product research, market research, customer insights, or related disciplines
Experience conducting both qualitative and quantitative research
Knowledge of user research methodologies, customer experience principles, and behavioral analysis techniques
Strong analytical, research synthesis, and stakeholder communication skills
Ability to translate complex research findings into practical business and product recommendations
Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
- The noise level is generally moderate
Preferred Qualifications
Experience supporting digital products, customer-facing applications, or marketing technology platforms
- Experience with analytics, experimentation, or customer experience optimization tools
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
Medical, Dental and Vision
401(K)
Employee Stock Purchase Plan
Flex Spending Accounts
Life & Disability Insurance
Vacation, Sick, Personal Time and Company Holidays
Multiple Voluntary and Company provided Benefits
Build YOUR future with D.R. Horton, America’s Builder. #WeBuildPeopleToo
